Advertising: Epic claims reduction in advertising frauds
Epic Advertising's subsidiary Online Intelligence says that it has developed a range of tools to aid the monitoring of web-adverts and to reduce both brand-misuse and fraud prevention.
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How Not To Be A Money Launderer, a straightforward guide to detecting and deterring fraud and money laundering in organisations, has been reissued in paperback.
Marketing: T Shirt company cottons on after reputation is shaken
T Shirt Company Cotton On has, depending on one's view, been a victim of prudish, right-on, self-righteous spoilsports or of a demonstration of people power. We call it "Reputation Bombing,&...
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